Instructor Spotlight

PhotoKim Sherman-Labrum is a native Idahoan, originally from southern Idaho, who has been living in the Treasure Valley since 1998. She attended Boise State University as a biology major and eventually moved to the Graphic Design program. She worked full-time at the Idaho SBDC as their administrative assistant and training coordinator while attending school. She inherited the training program when there were budget cuts and staff reductions. She had to learn how to market a training program to meet goals and pay back a deficit budget. During the same period, she sat on a board of a local theater, and as with any arts organization, there is never enough money. She had to be very creative with her marketing efforts.

Around this time, social media was taking off and Kim recognized the power in these platforms to reach beyond traditional advertising. She built her training program into an award-winning one with a surplus budget and established herself as a resource for small businesses in the online and digital marketing fields.

In 2012, she became a professional business consultant with the Idaho SBDC and since then has assisted hundreds of entrepreneurs grow their businesses.

In her spare time, Kim is a theater artist specializing in scenic painting, writing and directing. Her production, Star Wars Abridged, co-written with her husband, won the state title for the American Association of Community Theatre's festival. She also dabbles in book art and as a makeup artist for local independent movies. 

Kim holds a degree in Graphic Design from BSU and a Credential of Readiness from Harvard Business School.  She is a certified FranFit consultant as well as a Google Partner. 

In 2012, she received a grant from HP and Learning Initiative for Entrepreneurs (LIFE) program. Needing to reach a new audience, she turned to Community Education as a channel to those entrepreneurs. The partnership was successful and she delivered LIFE classes through Community Ed for several years until the program transitioned to an online format. She now recommends many of her clients teach for Community Ed as a way to establish themselves in their field, raise awareness and improve their presentation skills. This Winter, she is offering GET FOUND ON GOOGLE; INSTAGRAM STRATEGIES FOR SMALL BUSINESS; YOUTUBE PLAYBOOK FOR SMALL BUSINESS; and SOCIAL MEDIA CHECKLIST FOR SMALL BUSINESS.  Do not miss her classes - they fill up fast!